Contact / Madrid
Send me the market you are stuck on.
One message is enough. Tell me the country, the channel and the constraint, and you get a specific view from someone who has run the budget in that market, without a discovery call first.
Availability
Not taking new engagements The studies and the library stay open, and questions about them get an answer.
Replies usually within one working day.
The contact box
One address, one reader
This page is the whole funnel. There is no intake form to fill in, no qualification bot and no drip sequence. A message to the address below reaches me, and I answer it myself.
Write in English, Spanish, Dutch, French or German. I read all five and I answer in the language you wrote in.
If your question is one I have already published on, you get the short version and the link to the evidence. If I am the wrong person for it, I say so in the first reply and point you somewhere better.
The useful message names the market, the channel and the thing in the way. The card above is a worked example, and it is four lines long.
Email me directly
Read and answered from Madrid, usually within one working day.
Before you write
What makes a useful first message
Four lines is normally enough. If I need more, I will ask a question rather than send you a form.
01
The market
The countries and languages you are entering, and the one you are already selling in.
02
The channel
Where the flow moves today: bank shelf, IFA, platform, or direct.
03
The constraint
The regulator, the local review, the budget or the internal rule that is in the way.
04
The decision
What has to be decided, and the date it lands on.
After you send it
What happens next
Three things, in this order. None of them is a sales sequence.
01
One reply, from me
Not an autoresponder and not a form receipt. I read the message and answer it, usually within one working day.
02
A specific view, or an honest no
If the question is one I have published on, you get the short answer and the link to the evidence. If I am not the right person, you get that in the same reply.
03
If it is a fit, the shape and the number
Scope, deliverable and price get agreed in writing before anything starts. The work looks like fractional CMO work for European financial services, with a fixed scope rather than an open retainer.
Questions
The honest answers
Are you taking new engagements right now?+
What does it cost?+
Do you work with agencies and in-house teams?+
Which markets and languages do you cover?+
How fast do you reply?+
Not sure yet
Read the studies first, then write.
Everything I know about this market is published: which managers AI recommends and how that answer changes by language, what the AI crawlers are allowed to read, where European fund distribution flows, and what the job market is paying for. Read a page, then tell me where it does not match your market.
Method public. Raw data traceable. No email gate on any of it.
Who answers
Victor Roodhorst is an operator and researcher on European financial-services marketing. He runs original studies in the open, method and raw data public, and advises the asset managers, insurers and fintechs behind the numbers. Twelve years and €10M+ of European acquisition budgets, in five languages, from Madrid.