Fractional CMO Cost Calculator: 42 European Cities, 2026
What a full-time CMO costs in Year 1 across all 27 EU capitals, 14 nomad and secondary markets and London, versus a fractional retainer. 2026 data, no signup.
Public experiments in AI and marketing for financial services: 762 AI articles and 31 clicks, homepage language, AI crawler rules. Method and raw data public.
What a full-time CMO costs in Year 1 across all 27 EU capitals, 14 nomad and secondary markets and London, versus a fractional retainer. 2026 data, no signup.
For where this sits in the wider picture, see the AI Asset-Manager Observatory, what an operator actually costs in what a fractional CMO does, and price it with the fractional CMO cost calculator. Test Lab / Data study 06 Aug 2026 794 European finance jobs: what they ask for, what they pay I pulled 794 … Read more
AI Crawler Rules at 105 European Financial Firms · Live Study | roodhorst.eu The rule this collides with is record-keeping for marketing communications, and the outcome it shapes is measured in the Index. Test Lab / Data study 5 Aug 2026 105 European financial firms. Two decided anything about AI crawlers. I fetched the robots.txt … Read more
Test Lab I made a computer open 3,446 bank websites and write down the first thing each one said. This took a day, produced 1,385 usable headlines in 55 languages, and answered a question nobody asked me: does anyone in finance actually talk to their customer? Norwegian banks do, with emoji. Polish banks never once … Read more
Every guide to becoming a technical marketer measures the skill by what you can build. Nine months of building says the thing that decided the outcome was whether I could see what changed and put it back. Related: 794 European finance jobs, decoded. Victor Roodhorst 24 July 2026 9 min read The short answer Becoming … Read more
762 AI-generated articles in 60 days produced 31 clicks in 12 months. The stack ran perfectly; the strategy was structurally broken.